about nifty
new media
identity
editorial
get nifty
Discover Card
Balance Transfer Program Self-Mailer and Bill Insert
editorial project list:
BCN Communications
Leblanc
Joan Walters
Discover Card
Paslode
summary
Getting more cardmembers to transfer balances from their high-rate credit cards to their Discover Card was successful with this direct mail program. Inviting illustrations and simple copy made the process easy to understand.
Notes:
Designs by BCN Communications.
©2011 Nifty Inc. All rights reserved.
